Tuesday, February 25, 2020

The Position of Marketing Assistant Personal Statement - 8

The Position of Marketing Assistant - Personal Statement Example I have worked as marketing and salesperson at Long’s advertising company, China. I also worked as a salesperson for GZGB motor sales and services company, China. I strongly believe that my work experience from these two companies makes me the best candidate for the position. While at GZGB, I was recognized as the best salesperson of the month. I have the strong customer focus and I am also sociable, which are fundamental for every marketing professional to successfully execute his or her duties. Coupled with my hard work and determination, these traits have enabled to create innovative ideas for promotional activities, organize and manage events, and meet my sales targets. I have the ability to communicate efficiently, which also remains crucial for this position. Further, I have perfect computer skills, including email and internet, which are success determinants in marketing in the contemporary connected world where almost everything is virtually online. For more details, please see my curriculum vitae and other testimonials attached. I am looking forward to hearing from you soon. Thank you for taking your time to review my application.

Sunday, February 9, 2020

Relationship Marketing in Lenovo Essay Example | Topics and Well Written Essays - 4000 words

Relationship Marketing in Lenovo - Essay Example This facilitated the organisation to build greater portion of loyal customers in domestic along with international business markets. Relationship marketing is the association prevailing between the sellers and the buyers in the context of marketing any product and/or service. It is also regarded as the trust and belief persisting amid the customers and the employees of an organisation, which eventually grows a long-term relationship between them (Sà ¼phan, 2015). It has been argued that relationship marketing is not only limited between the customers and the employees of an organisation, but also amid every stakeholder of an organisation. Relationship marketing is of extreme value from the perspective of an organisation, as it is long lasting and difficult to be imitated as well as destroyed by the competitors (Angeles & Nath, 2003). Relationship marketing is reckoned to be a Customer Relationship Management (CRM) Strategy, which tends to encourage long lasting and strong connection between a brand and a customer.  This results into generating repetitive sales by collecting relevant information from the potential customers and encouraging word-of-mouth promotion (Brink & Berndt, 2008). On a further note, the other purposes of relationship marketing  are to create repeated sales and most importantly endorsing word-of-mouth promotion among others. In relationship marketing,  buying patterns, customer profile  and history of  contacts  are  maintained  in a  sales  database (Rai, 2012). Moreover, account executives are also recruited in order to fulfil the  needs  and demands of the High Net worth Individual (HNI) clients and maintain effective relationship with them in order to derive maximum profits. Such clients or the executives also have the opportunity to cross sell different products of the organisations (Bidgoli, 2010). Moreover, maintaining

Thursday, January 30, 2020

Swot Matrix for Compass Group Essay Example for Free

Swot Matrix for Compass Group Essay The SWOT analysis that my group and I came up with took a lot of time and research to ensure that our analysis would be effective. (SWOT analysis on page? ) Strengths Our group came up with five major strengths that Compass obtains. The first major strength that Compass possesses is they have excellent customer service. Excellent customer service is a major strength to have because this makes customers want to come back and this keeps revenue up. The second strength that is entailed on our SWOT analysis is strong client relationships. This is evident in their day to day activities while dealing customers and clients. The third strength Compass possessed is they have a very diversified client base. The fourth strength is convenience. I think that Compass Group biggest strengths are that they have a diversified client base and that they are what clients view as â€Å"convenient†. Because Compass has three divisions that are station around the world it can gain different clients and be able their needs. The next strength that is entailed on our SWOT analysis is Compass Group has consistent revenue growth. This is very important when dealing with any company because revenue is what pays the expenses to run the company and without revenue the company would go out of business. The last strength is Compass group’s diversified geographic presence. Compass Group has four divisions located in four different countries making it easier to target different client in different countries. Weakness Every company has weakness or things that can be better at and Compass is one of them companies. One of Compass Group’s weaknesses is that since they have divisions all over the world, not all of the managers operate the same way. This can be a problem because as a company, you want everybody to be on the same page even if you have different divisions operating out of different countries. The second weakness is that Compass Group trades in too many countries. It is economically not worth it. The third weakness is that Compass group leverage ratios show high debt. This means that Compass Group is operating it’s company at a high risk. The third weakness that Compass Group processes is that it has very low profitability ratios. The last weakness that is on the SWOT analysis is that Compass Group Time-Interest-Earned is very high. That means Compass has a lot of money that can be allocated for other purposes. Opportunities Just like every company has strengths and weakness, they also have opportunities to make their company better. The first opportunity is that restaurant industry sales have increased sixty-six percent in the U. S since 1970. The second opportunity is that fifty-two percent of meals are eaten outside of the home. What both of these stats tell me are that more people are going out to eat instead and getting a traditional home-cooked meal and this can only help my company become more profitable. The third opportunities we saw for Compass is that the contract food service market is still growing. This is great for Compass because this gives Compass an opportunity to gain more clients. Another opportunity for compass Group to grow as a company would be to seek the military as a client. Threats The threats to a company are the most important aspect of the SWOT analysis because a threat can cost a company money and it just might run you out of business. The first threat is that the sales /employee ratio is considerable lower than other industries. This could be a problem because as a company you are not getting enough sales per employee and you are losing money because of it. The second threat to Compass Group is that menu prices increased one-two percent with higher labor costs. This could be a big threat depending on the customers because there are always going to be one or two customers complaining about the new prices but it becomes a problem when a majority of you customers start complaining then you can lose of on business. The third threat is the compass Group rival competitors control seventy percent of the US contract food market. If this threat is not lowered to somewhere among fifty percent Compass Group could lose a lot of money in the near future, because if you rival competitors control more than half or the market they can dictate the price to the market. Then, Compass Group will have to make a choice if they want to continue with the own method or play copycat. The next threat of UN investigations can bring bad press to Compass Group and maybe lose some money too due to fines, court cost and things of that nature. The last threat is the never-ending problems of oil prices. This is not a huge problem for a big company like compass group but it is a problem because with rising oil prices it costs more to ship the necessary items to their destination.

Wednesday, January 22, 2020

Crime And Punishment: Is There Or Is There Not Such A Thing As Crime? :: essays research papers

Crime and Punishment: Is There or is There Not Such a Thing as Crime?   Ã‚  Ã‚  Ã‚  Ã‚  For this question, I have chosen to discuss the following three works of literature: Crime and Punishment, by Feodor Dostoevsky, Beloved, by Toni Morrison, and Utopia, by Sir Thomas More.   Ã‚  Ã‚  Ã‚  Ã‚  To begin with an omniscient and philosophical frame of reference, crime is only defined as crime by the society defining it. When a mass of human beings coagulate to ¬ gether and form a civilized society, they are bound to make rules and laws to follow and bide by; for laws are one of the cornerstones of a civilized society. If there were no laws, society would be uncivilized and in a chaotic state of anarchy. These laws are decided and administered usually by elected officials who act as leaders in the society. From the input of the citizens, they make laws to run the society by. And when a person breaks the law, that is defined as a ‘crime'. For example, purposeful and alleged manslaughter is a crime, because it is a law to not kill others; people are not allowed to go cavorting around killing whomever they please, if they did, civilization would fall. Laws and rules hold us to civilization.   Ã‚  Ã‚  Ã‚  Ã‚  Another way to define crime is through ethics and morals. Each person on this Earth possesses a conscience; when we do something wrong, our conscience makes us feel guilty, although some people feel less or more guilt than others about certain acts; it varies individually. Based on this, one can define a crime as the things that make us feel guilty, although some crimes do not make us feel guilty. Some people do not feel any guilt when committing immoral acts; these people are deemed psychopaths or sociopaths by society. For example, most people do not feel guilty when they break the law by speeding, its just a way of life these days, but with complex ideologies (stealing, killing), we feel guilt if they are committed. Our consciences also hold us to civilization.   Ã‚  Ã‚  Ã‚  Ã‚  In Dostoevsky's Crime and Punishment, the laws are already defined in Early Nineteenth century St. Petersburg, Russia. Henceforth, when one breaks a law they have committed a crime and are eligible for arrest and punishment by the upholders of law in society, the police. A particular act that is defined as criminal is that of murder. Raskolnikov knows of this very well, for he has committed two murders, both of them ille ¬ gal and in cold blood. Obviously, this act is defined as criminal because of the moral and legal implications one

Tuesday, January 14, 2020

Birth control essay Essay

Birth control has come a long way since the introduction of the birth control pill. There are now more than a dozen methods to choose from.The most common ones could be condoms and birth control pills.Each method has its own advantages and disadvantages, but none of those methods can be 100% safe,except for abstinence.None having sex with another person is the only way to be 100%effective of birth control. A condom is a barrier method commonly used during sexual intercourse to reduce the probability of pregnancy. As a method of birth control, condoms have the advantage of being inexpensive, easy to use, having few side effects, and offering protection against sexually transmitted diseases. When used consistently and correctly with every act of sexual intercourse, male condoms can prevent pregnancy and STDs, including HIV/ AIDS. They are safe, and have no hormonal side-effects. They are very easy to find and use without seeing a healthcare provider first. Condoms do have some disadvantages too. Latex condoms may cause itching for a few people who are allergic to latex and/or lubricants. There is still a small possibility that a condom will slip off during sex. Some people are too embarrassed to buy, ask a partner to use, put on, take off, or throw away condoms.And condoms don’t make u feel good. Birth control pills provide highly reliable contraceptive protection, exceeding 99%. Even when imperfect use is considered, the BCPs are still very effective in preventing pregnancy. Birth control pills cause menstrual cycles to occur regularly and predictably. This is especially helpful for women with periods that come too often or too infrequently. Birth control pills can improve acne as well. For moderate to severe acne, which other medications can’t cure, birth control pills may be prescribed.But birth control pills have disadvantages. Women taking birth control pills usually have a small increase in both systolic and diastolic blood pressure. Headaches may start in women who have not previously had headaches, or can get worse in those who do. Some women should not take pills if they have specific health conditions, including some types of diabetes, liver disease.Plus, The pill costs more than condoms. People are abstinent for many reasons, including to prevent pregnancy.And it is definitely the easiest,safest and the most convenient way to prevent pregnancy. People can choose abstinence to prevent STDs, wait until they’re ready for a sexual relationship, focus  on school, career, or extracurricular activities. Sexual relationships present risks. Abstinence is a very good way to postpone taking those risks until you are better able to handle them. There are few disadvantages to abstinence as well.People may find it difficult to abstain for long periods of time and may end their period of abstinence without being prepared to protect themselves against pregnancy or infection.And there is often pressure from your partner or friends to have sex.lt is hard to control yourself particularly in the moment. If you really want to prevent pregnancy,the best way is obviously abstinence. lt is 100% effective in preventing pregnancy. Therefore, It’s the best protection and the only guarantee. Abstinence is a good way to really get to know your boyfriend or girlfriend without the complications of sex.After knowing each other really well,if you really want to have sex with your boyfriend.l suggest you to use birth control pills,because they are safer even though they are much more expensive.But l don’t think that you want to risk on preventing pregnancy.If you can’t even afford the birth control pills,you are absolutely not ready to have a kid.But although birth control pills are 98.7% effective,there is still risk to get pregnant.So no method is completely safe except for abstinence.You have to consider carefully before you become sexually active.Don’t do anything that would make yourself regret.We are all responsible for ourselves! Shirly Zhou Per.3

Sunday, January 5, 2020

Summarise and Discuss the Presentations of Mental Health...

Summarise and discuss the presentations of mental health in the two newspaper articles given in Appendix 1. In this essay, I will summarise how both newspaper articles in Appendix 1 present mental health. I will also compare and contrast the articles with each other, as well as compare them to what I know about mental health and the history behind it including psychopharmaceuticals and psychotherapies. The first article, titled ‘six in ten of us have faced mental issues such as stress or depression’, focuses on the amount of people currently struggling with mental health issues in Briton today. The article states that according to a recent survey, 60% of people have struggled mentally with stress, anxiety or depression at least once†¦show more content†¦Other reasons it states the increase to be down to, is improved diagnoses and rising worries surrounding jobs and finances due to the recession. Professor Steve Field, chairman of the Royal College of General Practitioners stated concern that too many people are getting anti depression medication and not being given counselling and Cognitive Behaviour Therapy due to lack of access. This shadows other Doctors views in the article whereby they believed a number of people with milder depression don’t need to be put on drugs, they need access to ‘talking therapies’ but unfortunately there is a lack of these. Tim Kendall, director of National Collaborating Centre for Mental Health stated that â€Å"Anti Depressants are too frequently offered due to the waiting lists for alternatives being too long. Doctor’s need to think twice as side effects and they can be hard to get off†. It is also stated that the recession is considered to have been ‘the last straw’ for some people. Both the first and second article seems to highlight that more and more people are struggling with mental health issues. The second article stressed that socio-economic changes and trends such as the recession can have a huge impact on people’s mental well-being. Depression figures are continuingly rising in the UK and around the world in fact. It reflects The Great Depression of 1929,Show MoreRelatedSummarise and Discuss the Presentations of Mental Health in the Two Newspaper Articles Given in Appendix 1. (1500 Words).1864 Words   |  8 PagesTMA 01 Summarise and discuss the presentations of mental health in the two newspaper articles given in Appendix 1. (1500 words). 1. 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Right Time?14566 Words   |  59 PagesThis article was downloaded by: [120.59.18.202] On: 09 July 2013, At: 23:26 Publisher: Routledge Informa Ltd Registered in England and Wales Registered Number: 1072954 Registered office: Mortimer House, 37-41 Mortimer Street, London W1T 3JH, UK Accounting and Business Research Publication details, including instructions for authors and subscription information: http://www.tandfonline.com/loi/rabr20 Does sustainability reporting improve corporate behaviour?: Wrong question? Right time? RobRead MoreExploring Corporate Strategy - Case164366 Words   |  658 Pagesââ€"  ââ€"  ââ€"  ââ€"  ââ€"  ââ€"  CASE Airlines post-9/11 – reshaping strategies and planning for the future in the wake of a global shock. Amazon (A) – long term planning of a successful dot.com. Jordan – the challenge of building capabilities for success in Formula 1. Shefï ¬ eld Theatres – strategy formulation for a wide audience of public and commercial stakeholders. Fisons – disastrous consequences of stakeholder management. Iona – Mission-driven strategy and stakeholder management. HomeCo – wrestling with governanceRead MoreInternational Marketing Strategies of Hyundai in India23604 Words   |  95 PagesAlso I would like to thank my family and friends for being so supportive and caring. 4 | P a g e TABLE OF CONTENTS 1 Contents 1 INTRODUCTION .............................................................................................................. 11 1 .................................................................................................................................................. 12 1.1 The topic-

Saturday, December 28, 2019

Video Games A Scapegoat for Youth Violence Essay examples

Americans have been blaming violent forms of entertainment since colonial times. From dime novels to music, to movies to television shows. The most recent medium are video games. Aided by crime-saturated news reports, a lot of people are convinced that video game violence transfers to real-life youth crimes like the school massacres. They think that violent video games make people violent, but that is not the case. Violent people play violent video games. Not everyone who plays video games are violent, but those who already are violent will play them as an outlet for their frustration and rage. If anything, video games keep violent people from going out and killing people in real life because they can vent in the virtual world. People†¦show more content†¦If schools could establish programs that would help identify and refer depression and suicidal tendencies in minors, more would get the help they need (Olson). There is no proof that youth violence has been on the rise. On the contrary, juvenile crime and violence has gone down since 1990 while video game sales have soared, as seen in the graph below. Juvenile Violent Crime Index Compared to U.S. Game Software Sales 1990-2008 ï ¿ ¼ (â€Å"Video Game and Violence: The Myth versus the Reality†) So how is it that it is the fault of video game violence that makes juveniles violent? As much as media coverage will have people think the â€Å"wave of violence gripping America’s youth† (Grossman), the truth is violent attacks in America’s schools are â€Å"extremely rare events. The odds that a child will die in school through murder or suicide are less than one in one million† (Olson). Increase in news reports about crime just end up raising viewers’ perception of risk, whether or not there is actual danger (Olson). â€Å"Experts† like to over dramatize things. Retired Lt. Col. Dave Grossman, is convinced that video games not only make youths violent, they also teach them to shoot accurately. His evidence for that is the Michael Carneal’s shooting of a prayer group in Heath High School in Paducah, Kentuck in 1999. He states that Carneal â€Å"landed eight out of eight shots on eight different targets. Five of those were head shot s† (Hoerrner). He says not even trained FBI agentsShow MoreRelatedSociety’s Most Recent Scapegoat: Video Gaming1637 Words   |  7 PagesRebellious, violent behavior in youth is often treated simplistically – whether Elvis Presley’s latest hits, the programs airing on Saturday night television, or the newest film playing in theaters were popular amongst children and young adults, the blame for unfavorable behavior has always had its scapegoat. One of the most recent additions to society’s scapegoats is video gaming. Whether the objective of a given game is to fight crime or cause it, the morality of video games is often questioned and scrutinizedRead MoreThe Media Violence And Aggression1069 Words   |  5 PagesLiving in a world full of crime and violence, people begin to wonder what the cause of the violence is and how it can then be prevented. Unfortunately, there is not a single root cause that can be found when people attempt to decipher why children are deciding to bring guns to school and murder their peers. Some may believe that it was influenced by being exposed to a hostile family, violent films, or gory video games. Although sometimes this might be the case, a lot of the time it is not as blackRead MoreThe Truth about Video Games and Violent Children 1222 Words   |  5 Pages Violent video games are not training kids to be murderers. The video game industries have been called against and blamed for making kids more aggressive and violent for years. Although recent studies show tha t violent video games have been useful for kids to get their anger out. Only some kids were found to be aggressive after violent video game play, but they had three specific traits that lead to this aggressive behavior (â€Å"Violent...). Not all kids are affected by violent video games, but peopleRead MoreVideo Games And Its Effect On Children1101 Words   |  5 PagesEver since the Columbine Massacre occurred, people seemed to concern themselves with the violent nature of video games. So many people argue that because video games played a part in the lives of the two teenagers who planned and executed the event, video games are to be blamed as their motive. Although video games have often glamorize graphic violence, people should not cast blame upon them for an increase in violent behavior in those who play them (especially teens) because those who make theseRead MoreViolent Video Games: Society’s New Scapegoat Essays1248 Words   |  5 PagesDo modern video games contri bute to the increasing level of violence that we see around us? Can we really attribute the shootings and bombings we see on the news to the increased violence and realism of video games? Every day, people are exposed to violence through the TV shows and movies they watch, the video games they play, and national media networks who bombard us with graphic information portraying violent and hard-hitting global events. To top it all off, the media frequently loves to makeRead MoreThe Negative Effects Of Video Games794 Words   |  4 Pagesimproved, video games have been enhanced together with the latest technology. Now, video games have become one of the most iconic hobbies and free time activities for teenagers from simple smartphone games to high-graphic console or pc games. However, some people tend to claim that video games are harmful to teenagers and cause them behave violent and aggressive. Also, some opinionated radicals state that video games are related to youth violence. While some people think that video games have negativeRead MoreThe Is Not A Serial Killer1326 Words   |  6 PagesThree of the most prominent words or actions used to describe video games. Arum Steinbeck wakes up, goes to school, comes home and plays video games. His face glued to the television, he is exposed to gruesome acts of violence. Nonetheless, Arum Steinbeck is not a serial killer. How is this possible? Adolescents who play video games are killers. Dead wrong. 90% of children in the US play video games and 90% of those children play games that involved mature content. Yet, it is possible that not oneRead MoreViolence and Americas Troubled Youth Essays1069 Words   |  5 PagesVideo games have come a long way since the days of Pong. Advances in technology have allowed games to present state of the art graphics and surreal like qualities to its consumers; from four star simulated battle scenes to enhanced real live fire shoot outs. With all these innovations added to viol ent video games it attracted the visual needs of our teenage youth. Although video game violence has been blamed for high profile school shootings, video games and its creators should not be held accountableRead MoreViolent Video Games Should Not Be Banned1170 Words   |  5 PagesIV Mr. Kula November 21, 2014 Violent Video Games Should Not be Banned Violent acts committed by children seem to occur on a monthly basis. What is to blame for this trend? Many people try to find, what they would believe to be, a likely source for the violence once. Some people turn to violent video games as the reason why violent acts occur amongst children. Some would even argue, that violent video games in general should be banned. Violent video games should not be banned because they doRead More Violent Video Games Dont Lead to Increases In Violent Behavior1424 Words   |  6 Pagestoday’s games are ridiculously violent, can one honestly believe they can open a portal to hang their enemies? Do video games really warp the mind and cause players to be aggressive? Recent studies say no. It is not the game’s fault for a player to react violently in real life. Other forms of media have plenty of violence, if not more, yet video games are the scapegoat of society’s or the player’s mental problems. Game makers have rati ngs on the games to warn players (or parents buying the game) what