The Position of Marketing Assistant Personal Statement - 8

The Position of Marketing Assistant - Personal Statement Example I have worked as marketing and salesperson at Long’s advertising company, China. I also worked as a salesperson for GZGB motor sales and services company, China. I strongly believe that my work experience from these two companies makes me the best candidate for the position. While at GZGB, I was recognized as the best salesperson of the month. I have the strong customer focus and I am also sociable, which are fundamental for every marketing professional to successfully execute his or her duties. Coupled with my hard work and determination, these traits have enabled to create innovative ideas for promotional activities, organize and manage events, and meet my sales targets. I have the ability to communicate efficiently, which also remains crucial for this position. Further, I have perfect computer skills, including email and internet, which are success determinants in marketing in the contemporary connected world where almost everything is virtually online. For more details, please see my curriculum vitae and other testimonials attached. I am looking forward to hearing from you soon. Thank you for taking your time to review my application.

Relationship Marketing in Lenovo Essay Example | Topics and Well Written Essays - 4000 words

Relationship Marketing in Lenovo - Essay Example This facilitated the organisation to build greater portion of loyal customers in domestic along with international business markets. Relationship marketing is the association prevailing between the sellers and the buyers in the context of marketing any product and/or service. It is also regarded as the trust and belief persisting amid the customers and the employees of an organisation, which eventually grows a long-term relationship between them (Sà ¼phan, 2015). It has been argued that relationship marketing is not only limited between the customers and the employees of an organisation, but also amid every stakeholder of an organisation. Relationship marketing is of extreme value from the perspective of an organisation, as it is long lasting and difficult to be imitated as well as destroyed by the competitors (Angeles & Nath, 2003). Relationship marketing is reckoned to be a Customer Relationship Management (CRM) Strategy, which tends to encourage long lasting and strong connection between a brand and a customer.  This results into generating repetitive sales by collecting relevant information from the potential customers and encouraging word-of-mouth promotion (Brink & Berndt, 2008). On a further note, the other purposes of relationship marketing  are to create repeated sales and most importantly endorsing word-of-mouth promotion among others. In relationship marketing,  buying patterns, customer profile  and history of  contacts  are  maintained  in a  sales  database (Rai, 2012). Moreover, account executives are also recruited in order to fulfil the  needs  and demands of the High Net worth Individual (HNI) clients and maintain effective relationship with them in order to derive maximum profits. Such clients or the executives also have the opportunity to cross sell different products of the organisations (Bidgoli, 2010). Moreover, maintaining